Some numbers need to be turned upside down to make sense.
The twelfth drop in our Design of the Moment series takes finance’s favorite acronym and gives it the treatment it deserves. EBITDA (flipped, backwards, and requiring actual effort to read) celebrates everyone who’s ever sat through a meeting where quarterly metrics mattered more than the humans doing the work.
This is for the ones who know that not everything worth measuring fits on a spreadsheet. You’ve watched good products get gutted for EBITDA. Seen talented teams dismantled because the numbers looked better that way. Heard “shareholder value” used to justify decisions that had nothing to do with creating actual value. This design is visual commentary: the metrics are already backwards, we’re just making it obvious.
It’s for the builders who ship great work despite the KPIs, the designers who fight for users when finance wants features, and anyone who’s ever had to explain why craft matters to someone wearing a Patagonia vest. Whether you’re pushing back against quarterly thinking or just enjoying the irony, this tee connects you to everyone who sees through the performance.
The distressed typography makes you work to read it – just like chasing EBITDA makes companies contort themselves into unrecognizable shapes.
Printed on a buttery-soft Bella+Canvas 3001C in White on Vintage Black and Black on Deep Heather – as straightforward as the metrics are convoluted.
📊 For the spreadsheet skeptics. 💼 Born in conference rooms that valued numbers over people. 🎯 Made for those who know that real value can’t always be measured.
Build. With purpose. Wear. With impact.
$20 with free U.S. shipping for the first 2 weeks only.
After that? Still awesome—just $25 + shipping.
Get it now, or get it later. (But really—get it now.)
